Two Fort Hays State University communication studies students accompanied Jennie Straight, assistant professor of communication studies, to Wichita on Friday, Nov. 6, to attend the Public Relations Society of America's student day.
"It is essential for PR students to see what practitioners are doing and how it really does relate to what we do in the classroom," Straight said.
Kendra Callihan, Abilene senior, and Kindra Degenhardt, Hays senior, jumped at the opportunity to attend the conference in the CityArts building in Wichita's historic Old Town. They listened to informational and entertaining presentations from Wichita-area media representatives and also had the opportunity to meet with area PR professionals and participate in mock interviews.
The afternoon was dedicated to Sullivan Higdon and Sink, a major Public Relations firm introducing their new logo and campaign for the Greater Wichita Convention and Visitors Bureau. Finally, Todd Ramsey from the Greteman Group conducted a presentation outlining "The Value of Social Media," and what Facebook and Twitter can do for PR professionals in the workplace.
Student day hosted almost 40 students and faculty from surrounding universities. PRSA plans to host a student day again next year.
For more information on the Public Relations Society of America, log on to www.prsa.org.