Internationally recognized sculptress and expert in marketing holds workshops in Kansas
05/03/2005

HAYS, KS -- Libby Platus, an internationally recognized sculptress and expert in marketing and product development, will offer a series of workshops throughout the state.

" The Business of Art: Creating Success" will run from 9:30 a.m. to 4:30 p.m. on May 9 in Garden City, May 10 in Hays, May 11 in Lindsborg, May 12 in Emporia and May 13 in Atchison.

" We are thrilled to have such a well-known and respected artist conduct these workshops, providing helpful insight to anyone wanting to learn more about creating success as an artist," said Ruth Smerchek, program manager with the Kansas Department of Commerce. "These workshops are perfect for people who are interested in turning their hobby into a business or expanding their business. They will emphasize an entrepreneurial approach to take charge of one's career, survival, and destiny."

These workshops will be hands-on, so participants are encouraged to bring samples of their work for workshop exercises. Platus will show small business owners, artists, and crafts people imaginative ways to market and publicize their work on a limited budget. Topics will include: finding the right buyers; hiring a representative; starting a mail order business; understanding record keeping to meet financial goals; getting prints made without spending your own money; exhibiting in museum tours and art shows; pricing your product for profit; using marketing tools and promotional materials in your marketing strategies; and other general marketing and selling tips and tricks.

There is plenty of space in each workshop. The cost is $25, and participants are encouraged to bring art samples for workshop exercises. For more information and workshop reservations contact Ruth Smerchek, at (785) 296-3737 or rsmerchek@kansascommerce.com.

Since 1976, Platus has given over 1,000 presentations in all 50 states and nine countries giving advice, sharing information, and evaluating products for small businesses, artists, crafters, organizations, and communities.

The Kansas Department of Commerce Travel and Tourism Development Division has joined with the Commerce Ag Products Marketing Division, Kansas Small Business Development Center, Kansas Arts Commission, and Association of Community Arts Agencies of Kansas to bring this workshop to Kansas.


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